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Cell-based meat to be sold at butcher's for the first time

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Friday, 9 December, 2022
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It's the break-through that cultured meat investors have been waiting for for years - cell-based meat will be sold at a butcher's shop in for the first time.

Food tech company Eat Just has partnered with Huber's Butchery in Singapore to sell its GOOD Meat chicken. Singapore is the first country in the world to approve cultured meat for sale to the public.

In a statement, Josh Tetrick, co-founder and CEO of Eat Just, says, “Offering this new approach to making meat at a butchery is another historic moment in the long road to making our food system more delicious and sustainable.”

Cell-based (or 'cultured') meat is grown in-vitro from a handful of animals cells - and is real meat, but without the slaughter.

It is thought that the US is close to following Singapore's lead in approving cultured meat for human consumption. The concept was predicted by Winston Churchill in 1932 and research by consulting firm Kearney predicts that by 2040 it will represent 35% of all meat sold globally.

You can read more about the launch on the GOOD Meat website.

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